Available for PM roles

Hi, I'm Nasser -
a builder at heart.

Product Manager who thinks in systems and ships from first principles. 5+ years turning complex problems into products people actually use - from 0-to-1 SaaS to $10M+ infrastructure delivery.

5+
Years exp.
$10M
Directed
30%
Revenue via digital
3+
SaaS built
Nasser Rafei
🎯
Product Strategy PRD → Production
$10M+ Delivered Cross-industry
🤖
AI-Native Claude · Cursor · Gemini
Product Manager · Systems Thinker · Builder
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Systems thinker.
Product builder.

My engineering background at the American University of Beirut taught me to see the hidden dependencies that define a product's success. I don't just ship features - I transform complex, real-world problems into scalable technical solutions.

Over the last five years, I've launched products from 0 to 1 and managed portfolios exceeding $10M. I even spent time architecting a full-stack ERP for field services using Next.js and Supabase. I thrive in startups where I can own the product vision and drive real results.

⚽ Soccer 🏋️ Gym 🌍 4 Languages 🛠️ Building SaaS
5+
Years of experience
$10M+
Projects directed
30%
Revenue via digital
3+
SaaS products built
01
Discover the real problem
I start with user research and system mapping - understanding the full landscape before writing a single line of spec.
02
Define from first principles
Strategy rooted in business goals, not backlog instincts. Every PRD I write traces directly to a measurable outcome.
03
Build with the team
I bridge strategy and engineering - clarifying requirements, unblocking decisions, and keeping quality gates tight.
04
Ship and iterate
I own the launch, track the metrics, and come back with data - not assumptions - for the next cycle.
Product & Strategy
PRD writing Roadmapping OKRs User research Competitive analysis
Technical
SQL Python Next.js Supabase TypeScript REST APIs Git
Tools & Workflow
Notion Figma Linear Jira Google Analytics Claude Cursor Gemini

My Work

A track record of shipping products, leading cross-functional teams, and delivering measurable outcomes across startups and infrastructure at scale.

0→1
01
Product built end-to-end
Product Manager · 2025 – Present
TFC TFC

Owned end-to-end feature delivery across product, engineering, and QA - establishing quality gates and execution rituals that eliminated regressions.

View Projects →
30%
30%
Revenue via digital channels
Project / Product Manager · 2024 – Present
NR&S Trading Co. NR&S Trading Co.

Launched a full-stack e-commerce platform driving 30% of company revenue and boosting total growth by 25% in year one.

View Projects →
$10M
$10M
Infrastructure directed
Project Manager · 2022 – 2024
Metro Builders & Engineers Metro Builders & Engineers

Directed $10M+ infrastructure projects, reducing overruns by 15% through disciplined scope management and proactive risk mitigation.

View Projects →
What I've built

Projects

Personal SaaS products I've taken from PRD to production - architected, spec'd, and shipped end-to-end.

🦟
Pest Control SaaS
Full-stack ERP for field service operations - built from PRD to production.
pest-control-saas.vercel.app/dashboard
Dashboard
👤CRM
📦Inventory
📅Visits
📋Field Logs
💬Quotes
🧾Invoices
💰Finance
🖩Calculator
⚙️Settings
🔔
⚙️
Admin User
Administrator
AU
Operations Dashboard
Real-time overview of your business operations • This Month
🔽 This Month
⬇ Export
💵
Total Monthly Revenue
$12,480
Paid invoices this month
👥
Active Contracts
47
Accepted quotes
📅
Pending Site Visits
13
This Month - scheduled & pending
⚡ Quick Actions
👤 New Lead
📄 New Quote
📅 Schedule Visit
Revenue Trend
$16k
$12k
$8k
$4k
$0
Nov
Dec
Jan
Feb
Mar
Apr
Technician Schedule
Day
Week
Month
Monday, April 27
JK
James K.
9:00 AM · Inspection
Confirmed
SM
Sara M.
11:30 AM · Treatment
En Route
OT
Omar T.
2:00 PM · Follow-up
Pending
Live in production

Owned the full product lifecycle - from discovery and PRD to engineering handoff and deployment. Built a CRM, dynamic contract generation, fractional inventory tracking, and a continuous deployment pipeline from scratch.

CRM & client management
Dynamic contract generation
Inventory tracking
CI/CD deployment
Field operations module
Role-based access
PM journey
Discovery
PRD
Design
Build
Live ✓
Next.js Supabase TypeScript 0-to-1
🏭
Factory Production SaaS
ERP for factory production management - shop floor to operations visibility.
In development

ERP system for factory production management - shop floor tracking, inventory control, and operations visibility at scale. Currently in active development from PRD to engineering handoff.

Shop floor tracking
Inventory control
Operations visibility
Production reporting
PM journey
Discovery
PRD
Build
Launch
Development progress55%
SaaS ERP 0-to-1 Coming Soon
Product thinking

Case Studies

Deep dives into real product problems - research, strategy, and solution design from first principles.

01
Strategy · Discoverability
Google Chrome
Making Tab Management a First-Class Experience

Chrome has the tools. Users just can't find them. A deep dive into why 2 million people install a third-party extension to solve a problem Chrome already built a native answer for - and how surfacing existing features at the right moment closes the gap without a single line of new code.

Before After
Google
nasserrafei.com
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Available for PM roles

Let's build
something great.

I'm actively looking for PM roles. Whether you're a recruiter, a founder, or just want to connect, I'd love to hear from you.

Send a message →
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